Willing Beauty is Cruelty-Free Skincare
Are you looking for Cruelty-Free Skincare? If so, then I have a great new skincare for you, Willing Beauty! We offer both an adult line (Willing Beauty HY+5) and a tween/teen line (willa). In today’s health conscious world we are always looking for things that are made better and with better ingredients BUT we are also looking for products that CRUELTY-FREE! Seriously, who wants to use a product that has been tested on a sweet innocent animal? Uh not me, that’s for sure!
The fact that Willing Beauty is cruelty-free skincare and it is one of the leading reasons why I signed up! They are Leaping Bunny Certified. What does that mean? It means that Willing Beauty has NOT been tested on animals and is CERTIFIED by the Leaping Bunny which is a group that consists 8 Animal Protection Groups (Coalition for Consumer Information on Cosmetics CCIC). These groups have created the Corporate Standard of Compassion for Animals, this guideline is used to determine if a product is truly Cruelty-Free.
Why is it so important to look for the Leaping Bunny Certification when you are looking for true cruelty-free products? Just because the product says it isn’t tested on animals or is cruelty-free it doesn’t technically mean that it is a cruelty-free. I know, I know…you’re reading this and thinking uh Lisa it says Cruelty-Free on the bottle so that must mean it is…well I hate to break it to ya it might not be because some animal testing happens at the ingredient level, which means the manufacturer might not have tested the completed product but one of the ingredients in the product could’ve been tested. That is why Leaping Bunny Certification is SO important! When Leaping Bunny certifies a product as cruelty-free that includes all of the ingredients in the product!
Leaping Bunny Certification also means that the company does not work with any third party companies that conduct animal testing. Also, any distributors of the product in foreign countries will not conduct animal testing. Leaping Bunny also requires that companies recommit to these agreements yearly and can be subject to an audit by Leaping Bunny.
This is why I am so proud to be a Beauty Advisor with Willing Beauty! We have not and will not test on animals!